What the Fixed Ops?! Special Edition
Michael Barich, Tennessee Titan
National Automobile Dealers Association (NADA) 2023
Do you know why Michael Barich is known as the M.F. Tennessee Titan?
We learn what you need to do to get the initials M.F.T.T. What does it take to win? Success has a recipe and it’s duplicable across fixed ops departments, anywhere in the country.
The NADA has something for everyone; we learn what The Fixed Ops Doc is looking for this year at the show.
The dealers need to get intentional about selling tires. It’s not the most comfortable topic, but we need to make sure the customer knows that we are serious about tires.
Win the tire battle! Instill confidence in your advisors! Deliver news with conviction!